Modern Home on the Bubbling Well Road

Ever wondered how some of those old Shanghai interiors got to be so lovely? Modern Home furnishings and decoration might be one answer. You can keep your IKEA…

Sadly I have no photos of the Exhibition of Modern Living on the second floor, though can only imagine it was wonderful. They held various rotating exhibitions – another was called Exhibition of Artistic Furniture in Shanghai.

Modern Home moved premises a few times – they were at 874 Bubbling Well Road (Nanjing West Road) for a time as well as 694 (this ad from 1936). I know very little about Modern Home, though its proprietors were British I believe. The store covered two large floors. Their big rivals were the Caravan Studio